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Ace Hardware and Target are planning promotions for Oct. 6-7, the same dates as Amazon’s Prime Big Deal Days, while Walmart’s fall deals are scheduled for Oct. 5-11. The reported offers include member discounts and category-specific savings; exact terms and product availability may vary.
Ace Hardware and Target are scheduling member promotions for Oct. 6-7, 2026, the same dates as Amazon’s Prime Big Deal Days, while Walmart is planning a longer run of fall offers from Oct. 5-11. The overlapping promotions give shoppers alternatives to Amazon’s event and put several major retailers’ discounts on the calendar at the same time.
Ace Hardware’s Ace Rewards Days promotion is set to run Oct. 6-7. According to Hardware Retailing, Ace Rewards members can receive 15% off sitewide orders of $49 or more and earn double points on purchases during the event. The report also says limited-time savings will be available across nearly all categories. The published information does not list every eligible product or the full terms of the offer.
Target Circle Deal Days are also scheduled for Oct. 6-7, with deals of up to 40% off for members, according to the report. Walmart’s fall deals are scheduled to run Oct. 5-11, with advertised discounts of up to 40% off home upgrades, up to 25% off tools and up to 30% off Halloween items. The report does not specify how many products will be included in each category.
Amazon’s Prime Big Deal Days are planned for Oct. 6-7. The report says Amazon plans to bring back its “Today’s Big Deals,” with new offers appearing three times daily and discounts of up to 55% or more. These advertised maximums do not establish that every shopper or product will receive the stated discount; item eligibility, stock and offer conditions may differ.
Where Shoppers Can Compare Offers
The schedule puts competing promotions on the same two days, giving shoppers a reason to compare prices and terms across retailers rather than assuming one event has the best offer. The promotions also target different shopping needs: Ace highlights hardware and home-project purchases, Target advertises member deals, and Walmart lists offers across home upgrades, tools and seasonal Halloween goods.
For consumers, the useful comparison is the final price on a specific item, including eligibility requirements and any minimum purchase. A headline discount is a ceiling, not a guarantee that a product will be marked down by that amount. Ace’s stated $49 order threshold and membership requirement, along with Target’s member-focused event, are conditions shoppers may need to account for.
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The October Sale Calendar
Hardware Retailing published the retailer plans on Oct. 2, 2026, four days before the scheduled start of Amazon’s event. Its report describes Prime Big Deal Days as an Oct. 6-7 promotion and says Walmart’s offers begin one day earlier and continue through Oct. 11. That timing means Walmart’s sale period overlaps with both the lead-in and the two-day events from Amazon, Ace and Target.
The report also traces Amazon’s “Today’s Big Deals” feature to the company’s Prime Days event in June 2025, when the feature was introduced. Amazon is reported to be reinstating it for the October sale, with three daily offer drops. This is a specific feature of Amazon’s event, separate from the competing promotions announced by the other retailers.
““Ace Rewards Days is one more way we deliver on our promise to be the helpful place, bringing our neighbors meaningful savings on the trusted brands they rely on.””
— Kim Lefko, chief marketing officer of Ace Hardware
Offer Terms and Product Availability
The report provides scheduled dates and advertised maximum discounts, but does not give complete offer terms for every retailer. It is not clear which exact products will qualify, whether the discounts will apply online and in stores in the same way, or how long individual items will remain available. The report also does not identify any exclusions beyond Ace’s stated membership and minimum-order conditions.
Retailers’ discount claims are presented as planned promotions; the report does not independently verify individual prices or compare them with prior selling prices. Shoppers should check each retailer’s current listing and terms before relying on a specific discount. The actual availability and final prices during the sale remain dependent on the offers presented by each retailer.
Sales Begin in Early October
The reported promotions are due to begin with Walmart’s fall deals on Oct. 5, followed by the two-day Amazon, Ace Hardware and Target events on Oct. 6-7. Walmart’s stated sale window runs through Oct. 11. Amazon’s reported daily deal drops are expected three times a day, though the source does not provide the drop times.
As the dates approach, shoppers can check retailer sites and membership pages for participating products, restrictions and stock. The source does not report further announcements, final sale prices or post-event results, so those details remain pending.
Key Questions
When are Amazon Prime Big Deal Days scheduled for 2026?
The report says Amazon’s event is scheduled for Oct. 6-7, 2026.
Which retailers are planning sales at the same time?
Ace Hardware and Target are planning Oct. 6-7 promotions. Walmart’s fall deals are scheduled for Oct. 5-11, overlapping with those dates.
What are the reported Ace Hardware offer terms?
Ace Rewards members are reported to be eligible for 15% off sitewide orders of $49 or more and double points on purchases Oct. 6-7. Shoppers should check Ace’s current terms for exclusions and eligible items.
How large are the advertised Walmart discounts?
The report lists discounts of up to 40% on home upgrades, up to 25% on tools and up to 30% on Halloween items during its Oct. 5-11 sale. The maximum discount may not apply to every product.
Are the exact products and prices confirmed?
No. The report gives advertised dates and discount ceilings but does not provide full product lists, complete terms or final prices for all offers.
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